Graphic Design - a Creative Process
Graphic Design Services - Get Your Point Across with Effective POP Displays
80% of visual information is related to color. Any wonder, market driven bold colors significantly influence buying decisions. Graphic printing is always evolving. Getting graphics right involves the dedication to master dozens of variables. Printed color rejections usually occur because the ink management of brand owner’s target colors were not matched to the paper grades (material). Graphic concepts and art can be developed, revised, and approved faster than ever.
At CalBox Group our graphic designers and our skilled press operators provide extraordinary quality printing with precise selected elements specified by you, our customers, with precise registration. Plus, we can create custom computer formulas in our ink kitchen using over 100 basic water based process colors.
The product and where it will be placed for sale requires eye-catching graphics to make the greatest impact in that sales environment.
- Printing up to 5-colors
- Laser made printing plates or digital no plate printing
- Print Registration ± 1/32 inch
- Fingerprint all presses to determine print capability
- Maintain print consistency, crucial to brand integrity
- Printing with no crush flutes using vacuum transfer and computerized caliper settings
- Digital Printing with 1200 DPI
- Expert trapping, screening, and plate proofing
- Soy or water based GCMI and PMS flexo inks mixed in house, in our ink kitchens
- Durable high gloss coatings
- Full or spot litho offset printed laminated boxes & displays for bulk displays offer more intense messaging
- First - be sure to utilize line drawings and 3D renderings in the design process so that you end up with printed colors as close to the finished product to reinforce brand identity.
- It’s all about shelf or floor position impact!
- Understand exactly how many units will fit in the space by using “TOPS” reports to understand the palletization and load in the truck for transit. This is included in our design cost.
CalBox Group
We are part of a Better Solution.